Use ‘No Comment’ Response Sparingly

Sometimes an executive must decline a reporter’s question or story angle idea, but a "no comment" response should be used infrequently, considering a reporter’s responsibility to deliver stories and serve as a trusted source of information. Organizations that are being honest with themselves and their customers should embrace all fair queries, not avoid... Read More

News & Press

July 25, 2018

The Golden (Retriever) Rule for Clear Communication

Jargon has its place in technical and trade contexts, but when talking to someone outside your field, speaking clearly and understandably is paramount.
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July 10, 2018

New Jersey State of Diversity

Diversity interaction outside of work is catching up to diversity in workplaces and working adults say they've seen a project benefit from having a diverse team. These are among the findings of the...
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June 27, 2018

Taft Does Its Part to Save the World (One Reusable Mug at a Time)

Most businesses are concerned with keeping clients happy and making the green. Here at Taft, we are just as focused on keeping it green, and our efforts to make Taft a more environmentally-friendly...
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June 20, 2018

To Be a Leader, Just Act Like One

It’s not your personality or your title that makes you a leader. It’s the choices that you make. And the idea that leadership itself is a choice means it’s a set of behaviors that we can learn,...
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May 30, 2018

Taft Communications Adds New Talent to Expanding Team

New staff appointments at Taft Communications reflect year of growth, expand Taft’s professional, creative, and innovative skills
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May 14, 2018

ISPOR Unveils Award-Winning Brand Refresh

Taft created new branding, updated messaging and a variety of new communications tools to better reflect the continuing evolution of health economics and outcomes research, as well as ISPOR’s...
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April 19, 2018

10 Tips to Manage Conference Calls, WebEx Meetings

We’ve all been on conference calls or WebEx meetings where participants are speaking over one another, questions and comments lead to off-topic conversations or that run over the allotted time. You...
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March 29, 2018

Who Needs a Communications Coach?

Communications is an art, but it’s backed by scientific research on tone, inflection, body language, and so much more. And, because it is an art, practice is what gets you from good to great.
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March 23, 2018

Alanna Jamieson Promoted to Senior Manager, Inducted Into Lead NJ 2018 Class

Taft Communications announced the recent promotion of Alanna Jamieson to senior communications manager. An experienced professional with a background in healthcare communications, she manages...
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March 6, 2018

In the Messaging Shootout, Teens Are Beating the NRA

For communications strategy to stay effective, it has to adapt to swings in public attitudes and perception.
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