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Purpose

Taft’s Road to Roebling

Taft’s Road to Roebling

by Laine Klimek on October 4, 2023
CEO Ted Deutsch reflects on Taft's past and discusses the firm's move to the historic Roebling building in Trenton.
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Purpose profile: Policy, purpose, and communications are all about people

Purpose profile: Policy, purpose, and communications are all about people

by Nicole Kirgan on May 4, 2023
Nicole's journey from journalism to government to Taft taught her the importance of storytelling in communicating about public policy.
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Happy Holidays from Taft Communications

Happy Holidays from Taft Communications

by Taft Comms on December 21, 2022
Warmest wishes for a joyful holiday season.
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Employee volunteerism, DEI, and social impact: A purposeful trifecta

Employee volunteerism, DEI, and social impact: A purposeful trifecta

by Connie Ludwin on December 5, 2022
In our work helping organizations effectively communicate their true purpose, the focus often varies. Sometimes it’s on employee engagement; other times, diversity, equity & inclusion; or...
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Purpose profile: Everyone is human, even Lois Lane

Purpose profile: Everyone is human, even Lois Lane

by Nicole Kirgan on July 19, 2022
Objectivity is the cardinal rule of journalism. When I met Superman, I remembered everyone is human — even Lois Lane.
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Purpose profile: From pitching to pitching — appreciating life’s curveball

Purpose profile: From pitching to pitching — appreciating life’s curveball

by Dylan McNulty on January 20, 2022
My vision of the future, while far-fetched, had kept me grounded and motivated. Nonetheless, I could no longer avoid the necessary and realistic discussion I needed to have with myself about my...
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Staying optimistic for a new year

Staying optimistic for a new year

by Ted Deutsch on December 21, 2021
As we look out toward 2022, we need to ask ourselves to begin the new year with a renewed sense of purpose. Here are a few questions we can all ask ourselves — at work and at home — to...
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Season’s greetings from Taft Communications

Season’s greetings from Taft Communications

by Taft Comms on December 21, 2021
May purpose and passion carry you through to a happy and healthy 2022!
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Purpose profile: A natural-born storyteller

Purpose profile: A natural-born storyteller

by Hannah Bealer on December 8, 2021
From a young age, it was clear to everyone in my life that I was going to be a storyteller.
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Purpose profile: Finding my motivation

Purpose profile: Finding my motivation

by David Ferraro on August 18, 2021
The opportunity to fulfill my creativity and also be purpose-driven has made each day interesting, exciting, and meaningful in every way.
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Our Work

Finding the right voice and telling the right story is a powerful combination. See how we've helped businesses and nonprofits reach their goals.