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Purpose

Inclusive design and the LGBTQ+ community

by David Ferraro on June 17, 2021
Designing for the LGBTQ+ community doesn't mean only focusing on their needs. It means taking the extra steps necessary to assess when and how to involve certain inclusive elements for all into...
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One year after George Floyd’s murder, we can’t lose our focus

by Ted Deutsch on May 25, 2021
This year we find ourselves marking many “one year since” milestones from 2020. In many ways the most jarring week of 2020 was when the world witnessed, mourned, and responded to the murder...
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It just takes one person to make a difference

by Connie Ludwin on May 5, 2021
In this extraordinarily challenging time, it’s important to recognize everyday people whose good work shows that everyone can make a difference. What might seem to be a small gesture can have...
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Taft’s Ted Deutsch talks corporate social responsibility on ‘NJBIZ Conversations’

by Taft Comms on April 27, 2021
On a recent installment of “NJBIZ Conversations,” Taft CEO Ted Deutsch discussed how companies are getting more serious about determining — and widely articulating — a purpose beyond the...
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Purpose profile: Generations of storytellers

by Kylie Nixholm on April 23, 2021
At Taft, I'm able to tell clients' stories every day and hear the diverse background stories of my colleagues. Listening to and telling stories that are compelling, authentic and written for the...
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Taft names Ted Deutsch CEO

by Taft Comms on March 24, 2021
The announcement of Ted Deutsch as CEO of Taft Communications marks a significant milestone in succession for co-founders Mara Connolly and Pete Taft.
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Purpose profile: Finding my place

by Jordan Mehan on February 12, 2021
Over the years, it’s become clear that I fit best in places where I can make a positive impact, while also having fun fostering strong relationships. At Taft, I can do both and also grow my...
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Purpose profile: When media and motherhood mix

by Meghan Bianco on November 12, 2020
At a time when you can’t seem to ignore bad news, I’m even more motivated to share stories that are uplifting, inspiring and motivating to help every person in our community and beyond.
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Purpose profile: An environment for change

by Jesseka Kadylak on October 28, 2020
I’m continuing my journey to tell and share stories for the greater good... And I’m always keeping my eye on the latest digital trends and what’s to come next.
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Purpose profile: People are watching

by Sheila Cort on October 15, 2020
As a leadership communications coach and trainer, I find great personal purpose in helping current and aspiring leaders excel in their communications. Along with knowledge and experience, there...
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Our Work

Finding the right voice and telling the right story is a powerful combination. See how we've helped businesses and nonprofits reach their goals.