To succeed and thrive in the midst of major shifts in climate, healthcare, the struggle for human rights, and the economy, organizations must adapt and reach people in ways that are truly meaningful. We believe the power to inspire audiences and move them to action must come from the core.
We help businesses and nonprofits understand and unlock the strength of their purpose and then use its power to benefit all stakeholders — customers, employees, shareholders, their communities, and the Earth itself.
Taft has been helping companies and causes tell the stories that matter most for more than 35 years. The firm began in 1983, when co-founders Mara Connolly Taft and Pete Taft set out to form a different kind of company — one built around their deeply shared commitment to communicating the unique passion and purpose of companies, causes, and their leaders. Since then, Taft has partnered with Fortune 500 companies, emerging businesses, leading nonprofits and advocacy groups, and foundations of all sizes to inspire meaningful change in the world.