Use ‘No Comment’ Response Sparingly

Sometimes an executive must decline a reporter’s question or story angle idea, but a "no comment" response should be used infrequently, considering a reporter’s responsibility to deliver stories and serve as a trusted source of information. Organizations that are being honest with themselves and their customers should embrace all fair queries, not avoid... Read More

News & Press

November 27, 2018

Taft Co-Founder Shares Leadership Lessons With Steve Adubato

Pete Taft, co-founder and CEO of Taft Communications, recently joined Steve Adubato on "Leadership Hour" to share lessons he's learned during the past 35 years at Taft.
Read More
November 14, 2018

5 Tips for Creating Videos for Social Media

Every week, 78 percent of people across the country watch online videos with 55 percent tuning in on a daily basis, HubSpot data shows. Video content is slated to represent 85 percent of all U.S....
Read More
November 6, 2018

Reflecting on Taft’s 35 Years in Communications

After 35 years, we’re encouraged to see signs of a shift to what’s truly important in business and in life: Clarity. Integrity. Transparency. And a desire to communicate clearly, deeply, fully...
Read More
October 25, 2018

Taft Celebrates 35th Anniversary With Consulting Gift to New Jersey Nonprofits

Taft Communications commemorated the agency’s 35th anniversary by providing a pro bono “Troubleshooting with Taft” workshop to help local nonprofits address their communications challenges.
Read More
October 18, 2018

Communication Traits of Great Leaders

It’s no surprise that great leaders are often great communicators. Communicating isn't an inherent skill, but anyone can become a strong communicator — if he or she is willing to work at it. So...
Read More
October 4, 2018

In the News: Taft Poll Shows NJ Sexual Harassment Incidents ‘Stayed About the Same’ Despite #MeToo Movement

How has the #MeToo movement affected sexual harassment in New Jersey? NJBiz, New Jersey 101.5 and NJ.com shared the findings of a recent Fairleigh Dickinson University Poll commissioned by Taft...
Read More
September 20, 2018

#metoo Movement Skips Over New Jersey

Despite the high-profile #metoo movement that launched following claims against prominent celebrities and politicians this past year, sexual harassment incidents in the workplace have stayed about...
Read More
August 22, 2018

Pete Taft Honored With NJBIZ ICON Award

NJBIZ will recognize Pete Taft's leadership in business and the community by naming him an ICON Award winner, an honor the publication grants to business leaders over the age of 60 who have helped...
Read More
August 14, 2018

5 Tips for a Successful Internship

Now that you’ve secured your internship, make it count. Rachel Pastor shares the most important things she learned during her internship at Taft, and five tips to help you have a successful...
Read More
July 25, 2018

The Golden (Retriever) Rule for Clear Communication

Jargon has its place in technical and trade contexts, but when talking to someone outside your field, speaking clearly and understandably is paramount.
Read More

Our Work

Want to know more? We’ve helped clients across the nonprofit, education, healthcare, technology, and a host of other sectors reach the audiences that matter most.