News & Press
March 29, 2018
Who Needs a Communications Coach?
Communications is an art, but it’s backed by scientific research on tone, inflection, body language, and so much more. And, because it is an art, practice is what gets you from good to great.
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March 23, 2018
Alanna Jamieson Promoted to Senior Manager, Inducted Into Lead NJ 2018 Class
Taft Communications announced the recent promotion of Alanna Jamieson to senior communications manager. An experienced professional with a background in healthcare communications, she manages...
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March 6, 2018
In the Messaging Shootout, Teens Are Beating the NRA
For communications strategy to stay effective, it has to adapt to swings in public attitudes and perception.
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February 20, 2018
There’s a Lot in a Name
Which is safer, natural gas or methane? It’s a trick question. Natural gas is made up mostly of methane, a highly flammable substance and an extremely potent greenhouse gas that contributes to...
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January 25, 2018
The More Things Change: Timeless Advice for Governor Murphy’s Spokespeople
With today's digital communications and instant responses, the experts that Governor Phil Murphy assembles to disseminate his messages face different challenges from the days when press secretaries...
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January 5, 2018
Remembering a Leader of Principle: Gov. Brendan Byrne
Sometimes, the person meets the moment, and the country, or a state, leaps ahead. The New Jersey we love hasn’t always been in step with the times. For years, the Garden State lived far below its...
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December 7, 2017
Fund for New Jersey Offers Policy Guidance for New Governor and Legislature
With the State of New Jersey facing major challenges, and the certainty of a new Governor for the first time in eight years, one of the state’s leading philanthropies decided it was time to take...
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November 20, 2017
How HEOR Can Claim the Spotlight
Health economics and outcomes research (HEOR) is more important than ever. Learn why HEOR teams need an internal communications plan.
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November 15, 2017
The Cobbler’s Children Got New Shoes!
Anyone who runs a service business knows that clients always come first. That mentality sometimes comes at the expense of taking care of the firm’s own needs. The painter’s house needs a fresh...
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October 30, 2017
Taft Client Shares Groundbreaking Research on Clean Energy
ReThink Energy NJ releases first-of-its-kind report outlining affordable alternatives to harmful fossil fuels in New Jersey and a three-part approach to lower harmful carbon emissions and save New...
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