Finding Purpose in the Time of COVID-19

Beyond the political arena, it’s worth thinking about a broader opportunity presented by the current pandemic crisis. As we reconsider our usual ways of doing business, COVID-19 creates a moment to look at ourselves in the mirror and reflect on our true... Read More

News & Press

New Jersey State of Diversity 2018

July 10, 2018
Diversity interaction outside of work is catching up to diversity in workplaces and working adults say they've seen a project benefit from having a diverse team. These are among the findings of the...
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Taft Does Its Part to Save the World (One Reusable Mug at a Time)

by Taft Comms on June 27, 2018
Most businesses are concerned with keeping clients happy and making the green. Here at Taft, we are just as focused on keeping it green, and our efforts to make Taft a more environmentally-friendly...
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To Be a Leader, Just Act Like One

by Ted Deutsch on June 20, 2018
It’s not your personality or your title that makes you a leader. It’s the choices that you make. And the idea that leadership itself is a choice means it’s a set of behaviors that we can learn,...
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Taft Communications Adds New Talent to Expanding Team

May 30, 2018
New staff appointments at Taft Communications reflect year of growth, expand Taft’s professional, creative, and innovative skills
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ISPOR Unveils Award-Winning Brand Refresh

by Audrey Wallendal on May 14, 2018
Taft created new branding, updated messaging and a variety of new communications tools to better reflect the continuing evolution of health economics and outcomes research, as well as ISPOR’s...
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10 Tips to Manage Conference Calls, WebEx Meetings

by Sheila Cort on April 19, 2018
We’ve all been on conference calls or WebEx meetings where participants are speaking over one another, questions and comments lead to off-topic conversations or that run over the allotted time. You...
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Who Needs a Communications Coach?

by Sheila Cort on March 29, 2018
Communications is an art, but it’s backed by scientific research on tone, inflection, body language, and so much more. And, because it is an art, practice is what gets you from good to great.
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Alanna Jamieson Promoted to Senior Manager, Inducted Into Lead NJ 2018 Class

March 23, 2018
Taft Communications announced the recent promotion of Alanna Jamieson to senior communications manager. An experienced professional with a background in healthcare communications, she manages...
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In the Messaging Shootout, Teens Are Beating the NRA

by Taft Comms on March 6, 2018
For communications strategy to stay effective, it has to adapt to swings in public attitudes and perception.
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There’s a Lot in a Name

by Jon Shure on February 20, 2018
Which is safer, natural gas or methane? It’s a trick question. Natural gas is made up mostly of methane, a highly flammable substance and an extremely potent greenhouse gas that contributes to...
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