News & Press
June 27, 2018
Taft Does Its Part to Save the World (One Reusable Mug at a Time)
Most businesses are concerned with keeping clients happy and making the green. Here at Taft, we are just as focused on keeping it green, and our efforts to make Taft a more environmentally-friendly...
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June 20, 2018
To Be a Leader, Just Act Like One
It’s not your personality or your title that makes you a leader. It’s the choices that you make. And the idea that leadership itself is a choice means it’s a set of behaviors that we can learn,...
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May 30, 2018
Taft Communications Adds New Talent to Expanding Team
New staff appointments at Taft Communications reflect year of growth, expand Taft’s professional, creative, and innovative skills
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May 14, 2018
ISPOR Unveils Award-Winning Brand Refresh
Taft created new branding, updated messaging and a variety of new communications tools to better reflect the continuing evolution of health economics and outcomes research, as well as ISPOR’s...
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April 19, 2018
10 Tips to Manage Conference Calls, WebEx Meetings
We’ve all been on conference calls or WebEx meetings where participants are speaking over one another, questions and comments lead to off-topic conversations or that run over the allotted time. You...
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March 29, 2018
Who Needs a Communications Coach?
Communications is an art, but it’s backed by scientific research on tone, inflection, body language, and so much more. And, because it is an art, practice is what gets you from good to great.
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March 23, 2018
Alanna Jamieson Promoted to Senior Manager, Inducted Into Lead NJ 2018 Class
Taft Communications announced the recent promotion of Alanna Jamieson to senior communications manager. An experienced professional with a background in healthcare communications, she manages...
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March 6, 2018
In the Messaging Shootout, Teens Are Beating the NRA
For communications strategy to stay effective, it has to adapt to swings in public attitudes and perception.
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February 20, 2018
There’s a Lot in a Name
Which is safer, natural gas or methane? It’s a trick question. Natural gas is made up mostly of methane, a highly flammable substance and an extremely potent greenhouse gas that contributes to...
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January 25, 2018
The More Things Change: Timeless Advice for Governor Murphy’s Spokespeople
With today's digital communications and instant responses, the experts that Governor Phil Murphy assembles to disseminate his messages face different challenges from the days when press secretaries...
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