We're proud to announce that we've received a Bronze 2025 Telly Award in the Non-Broadcast: General Explainer category for our work on “HEOR Explained,” developed in partnership with longtime client... Read More
Offensive comments in the workplace — including those about gender, race, sexual orientation, and religion — are down in New Jersey since 2017, according to the fourth annual New Jersey State of...
Taft Communications announced today the promotion of Audrey Wallendal to communications manager and Julia Masse to senior account coordinator. Over the last two years, Wallendal and Masse have played...
It probably won’t surprise you, but several of us who coach here at Taft ClearPoint began our professional lives as actors. These 10 lessons we learned on stage can be used every day, no matter...
With nearly six years at the firm, Ludwin has been instrumental in managing several key client accounts and directing human resources and account operations. “We are very pleased to see Connie move...
How do you engage, persuade and/or inform with greatest impact, no matter the medium, whether you are tweeting to a national audience or presenting a 15-minute speech to industry colleagues? These...
As a professional communicator, I frequently counsel clients to get to the point quickly to have the most impact and to remember the basic tenets of public speaking that we call the ABC’s:...
UTM tracking is important because you’re able to measure your results, understand which ad or promotion is performing best, and get more out of your marketing budget by making adjustments based on...
