News & Blog

December 6, 2018

Use ‘No Comment’ Response Sparingly

Sometimes an executive must decline a reporter’s question or story angle idea, but a "no comment" response should be used infrequently, considering a reporter’s responsibility to deliver stories...
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November 27, 2018

Taft Co-Founder Shares Leadership Lessons With Steve Adubato

Pete Taft, co-founder and CEO of Taft Communications, recently joined Steve Adubato on "Leadership Hour" to share lessons he's learned during the past 35 years at Taft.
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November 14, 2018

5 Tips for Creating Videos for Social Media

Every week, 78 percent of people across the country watch online videos with 55 percent tuning in on a daily basis, HubSpot data shows. Video content is slated to represent 85 percent of all U.S....
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November 6, 2018

Reflecting on Taft’s 35 Years in Communications

After 35 years, we’re encouraged to see signs of a shift to what’s truly important in business and in life: Clarity. Integrity. Transparency. And a desire to communicate clearly, deeply, fully...
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October 18, 2018

Communication Traits of Great Leaders

It’s no surprise that great leaders are often great communicators. Communicating isn't an inherent skill, but anyone can become a strong communicator — if he or she is willing to work at it. So...
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October 4, 2018

In the News: Taft Poll Shows NJ Sexual Harassment Incidents ‘Stayed About the Same’ Despite #MeToo Movement

How has the #MeToo movement affected sexual harassment in New Jersey? NJBiz, New Jersey 101.5 and NJ.com shared the findings of a recent Fairleigh Dickinson University Poll commissioned by Taft...
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August 22, 2018

Pete Taft Honored With NJBIZ ICON Award

NJBIZ will recognize Pete Taft's leadership in business and the community by naming him an ICON Award winner, an honor the publication grants to business leaders over the age of 60 who have helped...
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August 14, 2018

5 Tips for a Successful Internship

Now that you’ve secured your internship, make it count. Rachel Pastor shares the most important things she learned during her internship at Taft, and five tips to help you have a successful...
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July 25, 2018

The Golden (Retriever) Rule for Clear Communication

Jargon has its place in technical and trade contexts, but when talking to someone outside your field, speaking clearly and understandably is paramount.
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June 27, 2018

Taft Does Its Part to Save the World (One Reusable Mug at a Time)

Most businesses are concerned with keeping clients happy and making the green. Here at Taft, we are just as focused on keeping it green, and our efforts to make Taft a more environmentally-friendly...
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