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Employee volunteerism, DEI, and social impact: A purposeful trifecta

Employee volunteerism, DEI, and social impact: A purposeful trifecta

by Connie Ludwin on December 5, 2022
In our work helping organizations effectively communicate their true purpose, the focus often varies. Sometimes it’s on employee engagement; other times, diversity, equity & inclusion; or...
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Reflecting and building on Taft’s DEI goals

Reflecting and building on Taft’s DEI goals

by Connie Ludwin, Caitlin Chase on April 28, 2022
In 2021, Taft took its long-held core value and commitment to diversity, equity, and inclusion to the next level by forming a council comprised of a cross-functional team of employees whose...
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Is hiring a communications agency right for your nonprofit?

Is hiring a communications agency right for your nonprofit?

by Connie Ludwin on March 1, 2022
A good agency match will understand the challenges of nonprofits and won’t let you invest in them unless they’re confident all the ingredients for success are in place.
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Transparency + Engagement = Accountability: Walking the talk on DEI

Transparency + Engagement = Accountability: Walking the talk on DEI

by Connie Ludwin on July 28, 2021
In 2021, Taft, like many organizations, expanded and formalized our own DEI efforts to practice what we preach. We created a justice, equity, diversity, and inclusion (or JEDI) action plan and a...
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It just takes one person to make a difference

It just takes one person to make a difference

by Connie Ludwin on May 5, 2021
In this extraordinarily challenging time, it’s important to recognize everyday people whose good work shows that everyone can make a difference. What might seem to be a small gesture can have...
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Hiring for diversity in the workplace – is it enough?

Hiring for diversity in the workplace – is it enough?

by Connie Ludwin on December 16, 2020
Adding diversity cannot be the sole goal for any company. It must be accompanied by true inclusion and equity — and that takes work. It takes intention and commitment. It also means using our...
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Purpose profile: A life of purpose; how lucky am I?

Purpose profile: A life of purpose; how lucky am I?

by Connie Ludwin on August 18, 2020
This is a job where I can make a difference not just in a single societal issue or area of interest, but with many of the causes I care about: health, education, social justice, and the environment.
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Our Work

Finding the right voice and telling the right story is a powerful combination. See how we've helped businesses and nonprofits reach their goals.